FitMoney $uperSquad

The Challenge

Financial habits begin forming by age seven, yet financial literacy instruction for elementary students is often abstract, inconsistent, or disengaging. FitMoney sought a way to teach complex money concepts to K–6 learners in a format that was developmentally appropriate, motivating, and accessible both in schools and at home.

The challenge wasn't just content. It was behavior change at scale.

The Partnership

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In partnership with FitMoney, Six Red Marbles designed and developed $uperSquad, a game-based learning platform that transforms financial literacy into an immersive, narrative-driven experience.

Together, we set out to move beyond traditional curriculum models and create a learning environment where students actively practice financial decision-making through play, story, and exploration.

The Strategy

SRM applied a learning experience design approach that blended:

Game-based pedagogy grounded in real-world financial scenarios

Narrative continuity to sustain engagement over time

STEAM-aligned activities to support critical thinking and creativity

Flexible implementation for both classroom and at-home use

This strategy ensured that financial literacy concepts were not only taught, but experienced and reinforced.

What SRM Designed & Developed

Working in close collaboration with FitMoney, SRM designed and developed the full $uperSquad experience, including:

An original animated universe with an ongoing storyline

Customizable student avatars that promote identity and agency

Interactive modules combining video, gameplay, and assessment

Embedded formative assessments aligned to learning goals

A scalable platform adaptable for school and family learning environments

SRM led learning design, creative development, and production from concept through launch.

The Learning Experience

In $uperSquad, students become active participants in their learning journey. Through a series of real-world financial challenges, learners practice making decisions about earning, saving, spending, and sharing — building foundational money habits through meaningful play.

Game mechanics and narrative progression encourage persistence, curiosity, and sustained engagement.

See $uperSquad in Action

The Impact

Increased student engagement with financial literacy content

Improved confidence in money-related decision-making

Positive feedback from educators and families

Expanded access to high-quality financial literacy resources through a free platform

Why It Matters

$uperSquad demonstrates the power of thoughtful partnership and intentional design. The project highlights SRM’s ability to collaborate closely with mission-driven organizations, translate learning goals into immersive experiences, and deliver scalable educational products that support both equity and impact.

As we looked to scale our financial literacy programs and reach younger learners, we needed a partner who could bring our curriculum to life in a professional, engaging, and age-appropriate way. Six Red Marbles helped us transform strong content into an innovative, game-based experience that expanded our reach and impact.

Executive Director FitMoney

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